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宣傳單頁的設計有以下幾類

文章作者:華政印務 發布時間:2022-11-19 18
宣傳單頁的設計有以下幾類:
The design of leaflet page includes the following categories:
1、單片式
1. Monolithic
單片式是一種簡易的印刷宣傳品,單片為32開、16開較多,因為此尺寸攜帶方便,也經濟實惠。單片的保存期不長,適應于快速和短期性的廣告宣傳。
Monolithic is a simple printed promotional material. Monolithic size is 32 carats and 16 carats more, because this size is convenient to carry and economical. The shelf life of a single piece is not long, and it is suitable for fast and short-term advertising.
2、書刊式
2. Book style
書刊式是對商品做直接介紹的一種宣傳印刷品,一般是通過產品拍成照片直接向消費者展示,產品內容介紹可詳盡。通常以多頁形式裝訂成冊,與已知編排形式相似,但比已知形式更具有特色和個性。大部分采用四色印刷,設計規格一般為16開。
The book style is a kind of publicity print that directly introduces commodities. Generally, it is shown to consumers directly by taking pictures of products. The product content can be detailed. It is usually bound into a book in the form of multiple pages, similar to the known format, but more distinctive and personalized than the known format. Most of them are printed in four colors, and the design specification is generally 16 carats.
3、手風琴式
3. Accordion style
通常以折頁形式為較多,大部分采用四色印刷,設計規格一般為6開6折、8開2折或4折、16開2折或3折,中間內容視產品特點而定。設計要盡量精致美觀,展示的產品應選擇角度,力求逼真和清晰,字體清秀,色調與內容和諧,以增加客戶購買力為目的。
It is usually in the form of folding pages, most of which are printed in four colors. The design specifications are generally 6-fold, 8-fold, 2-fold or 4-fold, 16-fold, 2-fold or 3-fold. The middle content depends on the product characteristics. The design shall be as delicate and beautiful as possible, and the products displayed shall be selected from the perspective to be realistic and clear, the font shall be beautiful, and the color and content shall be harmonious, so as to increase the purchasing power of customers.
4、插袋式
4. Bag type
為了放置多種產品樣張而設計成內袋式的一種樣本,便于查閱和攜帶。
A sample designed as an inner bag for placing a variety of product samples, which is convenient for reference and carrying.
宣傳單頁印刷中的注意事項有以下幾點:
The following points should be noted in the printing of leaflets:
①單頁跨頁印刷時,要求規格統一,色調一致;跨兩頁以上的,以中間一頁色調為印刷基準。
① When single page and double page printing, the specification and color shall be uniform; If it spans more than two pages, the tone of the middle page shall be taken as the printing benchmark.
②貼數多,按順序印刷。
② The number of stickers shall be large and printed in sequence.
③在同頁面印刷時,如不能保持全色調統一時,可考慮局部印刷。
③ When printing on the same page, partial printing can be considered if full color uniformity cannot be maintained.
④宣傳單頁印刷時,盡量避免用輔助材料,以保證印刷質量。
④ When printing leaflets, try to avoid using auxiliary materials to ensure printing quality.
紙張:常用可選擇的紙張還有80g 、105g、128g、157g、200g、250g等。紙張的類型除銅版紙外尚可選擇雙膠紙及藝術紙印刷。
Paper: 80g, 105g, 128g, 157g, 200g, 250g and so on are commonly available. In addition to coated paper, you can also choose double offset paper and art paper for printing.

聲明:文章來源于http://www.zhouyingzi.cn/

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